Master in Strategic design
Durata: 1500 ore
12000 €(Sono disponibili alcune Borse di Studio a copertura parziale)
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Informazioni dettagliate
| Durata: | 1500 ore |
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| Prezzo: | 12000 € (Sono disponibili alcune Borse di Studio a copertura parziale) |
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| Tipo: | Master |
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| Metodo: | In aula |
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| Titolo riconosciuto: | Master di 1° livello universitario |
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| Prepara per: | Specialists of Design and Innovation, who hold positions as Marketing Directors, R&D Managers, Industrial Designers, Product/Service and Brand Developers. Managers of Innovation who got roles such as those of Design Managers, Design Directors, Project Managers, Product Managers, Retail Managers, Brand Managers and Product-System Innovation consultants. |
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| Rivolto a: | The Master in Strategic Design is aimed at young graduates who wish to initiate or re-direct their professional careers on the frontier between design and management. More specifically, it targets young designers who have the propensity to work on the problems of management of innovation and business administration, as well as young technicians and managers interested in understanding the culture and work practices of design and in valorizing its potentialities to define business strategies. |
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| Requisiti: | Selection will be based on the assessment of a candidate’s skills, attitudes and experiences, as well as on their overall future objectives, expectations and aims. Elements that will be used for admission evaluation are:
academic curricula evaluation
professional curricula evaluation
written admissions test results |
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| Stage: | si |
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| Studenti per classe: | 30 |
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Programma del corso
The Master in Strategic Design. Design of the Value Offering, is a Master of 1st Level of Politecnico di Milano, designed by POLI.design, the Politecnico di Milano Consortium and managed in collaboration with MIP, the Politecnico di Milano School of Management.
The Master is completely in English.
The course aims to build a specific competence oriented towards qualified professionalism about the themes of strategic design, innovation and design of the product-system through three main skills on behalf of companies (and society): vision, sensitivity to signs of innovation and the ability to formulate solutions. In other words, it is the ability to design products and services, the success of which is the anticipation of what will be, or should be, the norm tomorrow.
The program is structured on a tried, tested and consolidated methodology articulated in: > Didactic modules > Design activities > Ex-cathedra lectures
Didactic modules
> Ex-cathedra lectures
Fundamentals and advanced theory lectures on design and management.
Seminars, testimonials and industry specials: encounters to experience the state of the art and the management issues.
> Exercises
Focussed on learning and applying, and the "tools of the job".
Design activities
> Workshops
Formal and distinctive design activities oriented towards the development of innovative product-system concepts based on design briefs. From November to May, 4 main workshops will be held in collaboration with 4 different companies/actors. A workshop takes about three weeks. Three additional short workshops (3 days) will be focussed on specific topics.
> Product-system development laboratory (LSP)
The design activity that takes the workshop concept one step further. Its focuses on applying feasibility evaluation (through QFD tool) and management principles for economical evaluation (through the development of business plan) that support the product-system concepts developed during the concept development phase of the LSP.
> MDS Project work / MDS RoadShow
A 3 month project activity (475 hours) during which each student, according to the judgment of the managing board of the Master, will be oriented towards the development of a strategic design project within a specific company as an MDS Project Work, or alternatively within the Poli.design consortium as part of a MDS Road show that focuses on presenting and selling the projects to a panel of companies and/or social actors.
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Dove si svolge
Città:Milano (MI)- Indirizzo:Via Durando 38/A
Calendario del corsoIl calendario del corso non è disponibile, contatta il responsabile e chiedi, senza impegno, quali sono le prossime date utili. POLI.designPOLI.design, insieme alla Facoltà di Design del Politecnico di Milano e al Dipartimento di Industrial
Design, delle Arti, della Comunicazione e della Moda (Dipartimento Indaco) forma il Sistema
Design del Politecnico, che è un network di risorse, conoscenze, strutture e laboratori – dedicati al
design – tra i più grandi nel mondo per numero di professionisti coinvolti, progetti realizzati, ricerche
e testi pubblicati.
Come parte del Politecnico di Milano POLI.design accede all’ampio bacino di competenze pluridisciplinari
presenti nella prima e più importante università tecnica italiana. Alle competenze accademiche
si sommano quelle professionali: tra i soci del Consorzio vi sono le più importanti associazioni
italiane di designer (ADI, AIAP, AIPI, AIMAT). TagCorsi simili in Corsi project managementLink sponsorizzati
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